Project Management – Winsome Manufacturing Company


Winsome Manufacturing Company manufactures and trade in plastic storage containers. During the previous meeting, there was introduction of new products that were proposed and it was projected that they would be launched in approximately 9 months’ time. The product would be room sized outdoor plastic containers. Even though this product will receive some competition from other similar company products, it has been decided that it will include additional features to outcompete these competitors. The product is estimated to produce higher profits, explore untapped markets and establish a foundation for other products to be introduced. Furthermore, it will unite employees to work together towards a common goal. This analysis will provide a project management of this project to include project stakeholders and sponsors and how they will be involved in the project, project management and communications required for the project. Finally the project charter will be highlighted showing various details for the project’s expectations.

First off, stakeholders are individuals with authority emanating from their financial contributions or political support for the project at hand. They can either be an individual or an entire organization engrossed into the project to gain profit thus positive or negative project results will also affect their investment returns. It is the duty of the project managers to identify stakeholders since it’s their obligation to address the stakeholders’ expectations from the projects (Roeder, T. 2013). It is also their duty to manage each stakeholder’s influence to the project so as to make it a success.

For this project at hand, the stakeholders are individuals having an interest to profit from the company’s product by putting their investments in the products initial phase (Roeder, T. 2013). The stakeholders’ participation will largely involve financial aspects that will stir the projects being publicised through advertisements and are occasionally invited to provide suggestions in product’s design since any fresh idea is welcomed.

Any sponsor funding the project will not only fund it but also champion its development. Stakeholders will in addition serve as the projects spokesmen/women, guide it through the process of selection, participate in the early phases and assist in its growth towards success. On other instances, they can be involved in empowering change, providing reviews and critical analysis and participate in high risk decisions (PMI, 2010). 

Sponsor of the project are expected to be individuals operating under marketing departments because they have knowledge and experience of where and how to attract resources and negotiate with the project management team and higher management about the project’s whereabouts (PMI, 2010).

The project management office under the organization bestows upon the project manager the responsibility of attaining the project goals. These managers have numerous tasks and priorities apart from being flexible, a strong leader, great negotiator with excellent judgement and equipped with knowledge of project management practices. All information pertained by the project and every perspective entailed should be well understood by the manager responsible for its success. Another role that they must oversee is communicating with their team members, their sponsors, and stakeholders and providing feedback to the organization management (Aston, B. 2017).

Project managers must be an employee within the production or marketing department since they are to accomplish the set goals and objectives within the time limits and have knowledge in product development. It is because the end results must be professionally developed to be customer oriented and make them satisfied by the end results. The result expected from the project is a strong room-sized storage container which must appeal customers’ needs. 

Abilities, skills and experiences which are considerably expected for the project manager during each phase of this project’s life-cycle include;

  • Fundamental skills – Are talents which are significant so as to develop a foundation for oncoming developments in the project
  • Personal management skills – These include skills like behavioural and attitudes that are necessary to propel one’s self-confidence and individual growth.
  • Teamwork skills – Are important abilities that are necessary to guide and participate with other workers towards a common goal. It is also essential for each and every member of the project team (Aston, B. 2017).

The life cycle of the project contains a number of phases where the required talents of the project manager also differ. These include;

Project Initiation – The project manager has to handpick candidates from his team with excellent and relevant experience in regards to technology that concerns the project at hand.

Project planning – The manager has to develop a comprehensive breakdown of the process of every task entailed in the projects’ start to finish.

Project execution – Here, the manager with his/ her team synchronize themselves and with available resources to implement the plans and undertake all project activities in harmony with the proposed plan aforementioned (Westland, J. 2007). Any deliverables produced will be the output from all processes accomplished as described by the management plan of the project in addition to any other framework related to the said project.

Monitoring and controlling – This entails processes executed to monitor the execution of the project to unveil any potential threats early enough in order to allow timely corrective measures, and manage the execution process. The main benefit of this is that managers can observe and measure project performances thus identifying deviations from the initial plans (Westland, J. 2007).

Closure – At this juncture, the project manager is supposed to be fine-tuning little issues to ensure this project has a successful finish. The highlighted of this phase is a written formal project report that comprises a number of elements. These are: Final product’s formal acceptance (by client), Weighed critical measurements i.e. comparison results between initial customer requirements and the completed products delivered, experience acquired and the formal project’s termination notification to organization’s management (Westland, J. 2007). 

The Project Charter

This document issued by the sponsor authorizes the project enabling the project manager to utilize resources for project execution to completion. Since it entails project inputs and outputs, it must describe products and services deliverable by the project where in this situation a room-size storage container will be produced. The project management plan will be delivered by this project charter stating the project’s execution, monitoring and control. This will also include a project overview which evaluates its entire duration (Milošević, D. 2003). By manufacturing and producing these storage containers, the problems of storage by customers will be solved by Winston Manufacturing Company however ramifications of ignoring this project will result in losses to the company since their competitors will outcompete their present products with such products denying them the profit share of the market.

This project which was a request by the marketing department manager was initiated due to the need by customers for a bigger storage capacity for their own goods. Over the past two years, these customers have expressed their need for more room for storage since their current space for storage are in form of their own homes which are limiting their potential. This business opportunity once addressed will result into more returns, sales outlets, add-on products and satisfied clients.  Similarly, consequences of ignoring this project translates to loss of revenue due to already present competition and unsatisfied clients due to purchasing expensive products form the competition

Finally, Winsome Manufacturing Company should have a keen eye on their competition to guarantee they are the only company with unique products by developing unique features which are not duplicated by others.  The project managers, stakeholders and sponsors have a big role to participate in this project and should be on the same page with every step of project’s progress.  The project charter and anticipated outcome are dependent upon the input by the whole team involved in order to ensure it becomes a success.


Aston, B (2017) 7 Essential Project Management Skills, DPM. Retrieved from

Milošević, D. (2003). Project management toolbox: Tools and techniques for the practicing project manager. Hoboken, N.J: J. Wiley & Sons.

Project Management Institute (PMI) (2010) Executive Engagement: The Role of the Sponsor. Retrieved from

Roeder, T. (2013). Managing project stakeholders: Building a foundation to achieve project goals.

Westland, J. (2007). The project management lifecycle: A complete step-by-step methodology for initiating, planning, executing and closing a project successfully. London: Kogan Page.

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