Crisis Management Plan


An earthquake is a natural disaster which causes a lot of destruction and harm. It occurs when there is an abrupt release of energy from the crust of the earth. This results to a seismic wave being created. This shakes the ground or displaces it (Friedman, 2002). Accordingly, the earthquake causes trees, buildings and other structures to collapse and people being injured in the process among other destructions. Such a crisis often gates individuals and organizations unaware and these results to magnified destruction and loss. With a crisis management plan in place, the loss and destruction of the earthquake could be reduced significantly.

Resource management

In such a situation or in any other crisis, the management could be blamed in case people unnecessarily lose lives as a result of the managements or the organizations actions.  This could be serious and result to the organization being boycotted and finally, grinding to a halt. To avoid such and to ensure that lives are protected and suffering is reduced, the management ought to consider an ethical approach to crisis management. In the case of an earthquake crisis management, the organization management will develop an ethical corporate culture. A set of core ethical value will be established. The core ethical values will include trustworthiness, responsibility, care, citizenship, respect and fairness. With that in place, a detailed ethics program will be implemented. The managers and employees will be accorded some ethics training. An ethics officer or some ethics professional will be utilized to deliver the lessons. An ethical leadership will then be given

The management will also ensure that during cases of emergency, there is a good plan that will ensure the patients are given efficient and effective treatment. For instance, when an emergency occurs, a simple triage will be adopted or ethical financial preparedness. Basically, the patient reception will be made very flexible to accommodate the situation in the most effective way. Flexibility or effective management will also be applied to medical and other supplies during such an incident. An effective channel of communication will be provided so that the suppliers are well directed and the needs and demands are matched. The facility will also collaborate with medical training institutions, the government and the general public with regard to personnel resources in case of an incident.

Chain of Command

To ensure that there the emergency-management operations are effective, there should be a good functioning system of command-and-control. The organizational structure of the incident command system will include: Planning, operations, logistics and finance who will report to the incident commander. Accordingly, representative from the following services will be included.

Hospital administration Security
Human resources Nursing administration
Infection control Pharmacy
Laboratory Nutrition
Waste management Engineering and maintenance
Respiratory therapy  

With relation to communication, there should be an effective and efficient one. This will enhance good collaboration, trust, informed decision making, public awareness and cooperation.  In readiness for the natural disaster, there will be a creation of a public spokesperson with the duty of coordinating the communication s of the organization with the authorities, media and public. A press conference location will be allocated. The communications will be approved by the incident commander. The hospital staff will be briefed of their roles in case of an incident. An effective collection, processing and reporting mechanism will be put in place. The information such as the decision of patient prioritization such as triage methods will be communicated to the stakeholders. Put up a backup communication system in place.

Importance and implementation of community communication, involvement and coordination

It is important to communicate and implement community communication, involvement and coordination to decision making process effective, through idea sharing, utilize the benefits of team work and basically ease the situation. In such cases, emotions are usually high. Individuals and institutions may begin blaming each other and a general undesired state may occur (Friedman, 2002). To ensure that that is overcome and the crisis management is effective, community communication is crucial. Any doubts or dangers among other vital communication are passed on to the community.

Community involvement is important as it ensures that operations during the emergency are undertaken in the right manner to produce the right impact. For example, the patients could be members of the community. As such, community could be the best place from where the healthcare personnel can get information about a patient that is not able to talk due to injuries. From such information gathered form the community, the nurse and other medical practitioners will make informed decision that will result to the patient being treated appropriately or rescued. The community could be important when manpower resources are needed.

Policies for personnel management and safety

A policy that ensures the safety of personnel management will be in place. The safe places when the crisis takes place ought to be identified. The safe places are such as under the table or away from the windows. There will be a bi-yearly practice of drop, cover and hold-on in the various safe places. The practice will include dropping under a table and holding one of its legs then protecting the head. This will be done for the purpose of making such a response automatic. There will also be a plan that the workers should follow in case of an earthquake. The plan will involve

  • Instructing the employees waiting in the safe place until the tremor ceases
  • In case they have to leave after the tremor ceases, they will be instructed to should be using the staircase while watching out for debris.
  • For those who will be outside, it would be safe to remain outside
  • looking out for fires

The workers will be informed of the plan and earthquakes often discussed with them. First aid training will be done .Basically; the policy will be in alignment with the federal emergency management agency with regards to people/property protection in cases of emergency (, n.d.).

Steps for supply chain management

  • When disaster occurs, the needs and resources should be recognized  with the help of rapid damage assessment
  • In case of external assistance, request should be made basing on the resources that are not available within the zone. Consideration should be in place for the required shipment time, and planning for the other needs that will not be met.
  • The management should then get prepared for the reception of large amounts of donation from all over


Friedman, M. (2002). Everyday crisis management: How to think like an emergency physician. Naperville, Ill: First Decision Press., (n.d.).Occupational Safety and Health Administration: Earthquake preparedness and response. United States Department of Labor. Retrieved 12/6/2017 from

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